Herren Project Clubs
Empowering Youth to Make Healthy Choices, Live Substance-Free and Be True to Themselves
About Herren Project Clubs
Herren Project Clubs create a peer network in schools to empower youth to make healthy choices. They encourage overall wellness, development of coping skills and leadership in schools and communities. Through club meetings and events, students learn about healthy choices, decision-making skills, stress management, self-care, and empowerment. This allows them to cope with life’s challenges in a positive way while remaining substance-free. The school communities that form within Herren Project Clubs motivate students to be true to themselves and support one another.
If your school previously supported our retired THP Project Purple Initiative, you can now carry out Chris Herren’s message year-round by implementing Herren Project Clubs.
Why Start a Herren Project Club?
Middle and high school aged children are under more stress than ever before. From academic and athletic pressures to social pressures from their peers and social media, an average 72% of teens say they are “stressed out.” According to a 2018 study by the American Psychological Association, teens reported worse mental health and higher levels of anxiety and depression than all other age groups.
Prevention programs have a huge impact on schools and implementing the practice of wellness is starting to show an even greater impact on what we call “the first day” of addiction. Giving young adults the tools they need to build adaptive coping skills, rather than maladaptive coping skills like emotional eating or alcohol or drug use, is critical to the management of stress and misuse of substances.
Herren Project Clubs is a school-based, evidence-informed prevention and wellness program designed by clinicians and school counselors to empower students to live substance-free lives while creating a peer network in schools to encourage wellness, development of coping skills and leadership. Our goal is to give young adults the tools they need to make healthy choices and live happy, fulfilling lives.


Register Today!
Whether you already have a Herren Project Club at your school or you’re starting a new one, be sure to register with us! We’ve worked with clinicians, teachers and community members to develop fun club activities that teach students healthy ways of coping with life’s challenges in a healthy way to develop stress-management skills and strengthen the peer to peer support environment.
What’s Inside the Box?• Tips on starting & growing your club
• Posters & stickers
• Club activities
• Case studies
• Fundraising ideas
• Resources & more!
All registered schools receive exclusive access to our Herren Project Clubs digital content plus a physical box filled with activities, stickers, motivational posters and more! This fully loaded toolkit is mailed to all registered schools upon request and will be available September 2020.











Posters & Activities
Herren Project Clubs empower youth to live substance-free and be proud of who they are. Students learn that they do not need drugs or alcohol to cope with life’s challenges. Herren Project Club activities help students learn healthy coping skills and teach students that they are perfect just they way they are. Spread awareness, positivity and hope at your school by printing and distributing Herren Project Clubs posters.
Register for a Herren Project Club to receive exclusive access to all posters and activity sheets!
Posters & Activities
Herren Project Clubs empower youth to live substance-free and be proud of who they are. Students learn that they do not need drugs or alcohol to cope with life’s challenges. Herren Project Club activities help students learn healthy coping skills and teach students that they are perfect just they way they are. Spread awareness, positivity and hope at your school by printing and distributing Herren Project Clubs posters.
Register for a Herren Project Club to receive exclusive access to all posters and activity sheets!











History
The program, formerly known as the THP Project Purple Initiative, was developed in 2012 after Chris Herren spoke at Mount Hope High School in Rhode Island. A group of students in the front row were wearing purple shirts. After Chris shared his story, one of those students raised her hand and said, “Thank you Mr. Herren for validating what we do. We are sober students and each year, we choose to not use drugs or alcohol.” Chris was captured by the courage it took to stand up and share the symbolism of the purple shirts. He was inspired by their courage to make a difference for adolescents across the United States.
Throughout the years, the initiative has grown into what we now call Herren Project Clubs. These substance use prevention programs exist in schools across the country and the movement is growing everyday.
History
The program, formerly known as the THP Project Purple Initiative, was developed in 2012 after Chris Herren spoke at Mount Hope High School in Rhode Island. A group of students in the front row were wearing purple shirts. After Chris shared his story, one of those students raised her hand and said, “Thank you Mr. Herren for validating what we do. We are sober students and each year, we choose to not use drugs or alcohol.” Chris was captured by the courage it took to stand up and share the symbolism of the purple shirts. He was inspired by their courage to make a difference for adolescents across the United States.
Throughout the years, the initiative has grown into what we now call Herren Project Clubs. These substance use prevention programs exist in schools across the country and the movement is growing everyday.

Get the Gear
Check out our exclusive Herren Project Clubs gear and swag! We have shirts, hats, sweatshirts, mugs and fanny packs. Wearing Herren Project Clubs gear is a great way to spread the BE YOU message and show your Herren Project Clubs pride!
Looking to order our classic purple BE YOU shirt in bulk? Please email prevention@herrenproject.org for more information.
Get the Gear
Check out our exclusive Herren Project Clubs gear and swag! We have shirts, hats, sweatshirts, mugs and fanny packs. Wearing Herren Project Clubs gear is a great way to spread the BE YOU message and show your Herren Project Clubs pride!
Looking to order our classic purple BE YOU shirt in bulk? Please email prevention@herrenproject.org for more information.
“Be comfortable with who you are. Know you are perfect just the way you are and that you do not need substances to change who you are.” – Chris Herren
“Be comfortable with who you are. Know you are perfect just the way you are and that you do not need substances to change who you are.” – Chris Herren
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